How Much Does Teeth Whitening Cost?

Teeth Whiter After Shot

So how much does teeth whitening cost? Below, I lay out the pros and cons of each type of whitening treatment – both at home and in-office – and their costs for you to make an informed decision.

Any choice you make about your teeth should be researched and well-informed, even when it comes to whitening. There are so many different options, it’s important to know the cost of each to make a decision that’s best for you.

For instance, if you have a couple of weeks before your wedding, a whitening tray may be an option to consider. If you have a reunion in under a week, a professional job may be the way to go because the in office treatment takes 2 hours vs. 2 weeks.

Here are the seven most popular teeth whitening methods, and their pros, cons and costs.

1. Whitening rinses

As easy to use as mouthwash, these rinses are packed with whitening agents. Because you only rinse for a couple of minutes a day, teeth whiten very gradually. You may not see a difference for a couple of months.

Cost: Up to $20, depending on size, brand and store.

2. Whitening toothpaste

These toothpastes contain mild enzymes that scrape away stains when used with a toothbrush. In some cases, these toothpastes can make teeth more sensitive.

Similar to rinses,your teeth are only exposed to agents for a couple of minutes each day when using whitening toothpaste. It may take a while before you see results.

Cost: Up to $15, depending on brand and store.

3. Gel strips

Instructions call for attaching strips to your teeth for one to two hours per day for up to two weeks. These gel strips are reportedly very effective, although they take longer than, say, a professional whitening treatment. If you have the time and can be consistent every day then it maybe a good option for you.

You may want to talk to your dentist before proceeding — he or she may be able to prescribe you strips with stronger agents.

Cost: $55-$100, depending on the brand and store.

4. Professional whitening

Not only is professional whitening more efficient – most of my patients walk away with teeth 2-3 shades lighter after the 90 minute appointment – but it’s also safer, as dentists are properly trained to administer the whitening agents so it can be the safest and most effective form of whitening.

Cost: My office charges on the lower end – $300 – for treatment.

5. Whitening trays

Professional whitening trays are custom made to fit your teeth precisely by a dental office. At home, you place whitening solution in them and wear the trays for typically 30 minutes to 1 hour each day for 2 weeks. Brands of solution may vary. It is important to follow the instructions carefully and make certain the trays fit properly so the solution doesn’t spill over onto your gums because it could possibly burn the tissue.

Talk to your dentist about ordering a custom-made tray to perfectly fit your mouth. Although it doesn’t guarantee such injury won’t happen, it is definitely a step toward preventing it.

Cost: Up to $200, depending on the brand, and whether you purchase it in the store or at your dentist’s office

6. Electric toothbrush

I personally believe everyone should have an electric toothbrush if they have the means. Because there’s more movement per minute, it blasts coffee and wine stains better than a manual brush, and removes more plaque from your teeth.

Here are eight reasons why I recommend an electric toothbrush.

Cost: $50-$200, depending on brand and store. I offer these at a discounted price at my office.

7. Baking soda

This common household product is great for removing stains caused by tea, coffee or red wine. Read more about how to use it here.

Cost: Up to $10 at grocery and convenience stores.

When you’re in for your next appointment, don’t hesitate to talk to me about these options. I can help you choose a method that’s best for you and your schedule.


Call us today with any questions or to book your appointment!

Glendale:  414-352-1600 or Greendale:  414-421-2303


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